Privacy Policy - Data Protection Declaration of the RDA Expo GmbH

We appreciate your interest in our company (RDA Expo GmbH) and the use of our website   

As part of the tasks of our company, we also process personal data. Ensuring compliance with data protection and data security in accordance with the General Data Protection Regulation (GDPR) as well as the country-specific data protection provisions applicable to us is of high priority for us. The personal data requested or processed by us is reduced to the minimum, as far as possible.

By means of this privacy policy, we would like to inform you, as a user of our website, in a comprehensible and readable manner about the nature, scope and purpose of the collected, used and processed personal data and to inform you about your rights.

§ 1 Information about the collection of personal data
1. Definitions
The terms and definitions used in this Privacy Policy are consistent with those of the GDPR and the country-specific privacy laws that continue to apply where applicable.

2. Name and address of the responsible person
Pursuant to Article 4 (7) GDPR:
RDA Expo GmbH
Management: Benedikt Esser
Barcelona-Allee 1
51103 Cologne
Tel.: +49 (0)221 913946 - 0

3. Name and address of our data protection officer
You can contact our data protection officer for all questions and queries concerning personal data via:
Externer Datenschutzbeauftragter Marc Pastuska
Barcelona-Allee 1
DE - 51103 Cologne
Phone: +49 1732017325

4. Purely informative use of our website
For purely informative use of the website of the RDA Expo GmbH (, e.g. if you do not register or otherwise provide us with information, we will only collect personal information that your browser transmits and that is technically necessary for us to display our website and to ensure its stability and (data) security. Furthermore, we use this information for anonymous statistical evaluation, to improve the content and to optimize our website. No conclusions are drawn to individual users.

The following data will be processed:  
(1)    used IP address
(2)    date and time of request / time zone difference to Greenwich Mean Time (GMT)
(3)    content of the request (specific website) / amount of data transferred
(4)    access status (HTTP status code)
(5)    browser types, browser software versions, language
(6)    operating system used / user interface
(7)    website from which the request has been directed ("referrer")
(8)    other similar data and security information in the event of attacks on our information technology (IT) systems

5. Use of cookies
This website uses cookies, e.g. special text files that are stored on a computer system via an Internet browser and allow the system to recognize a user accordingly. The use of cookies makes it easier for us to facilitate your access to our website for repeated use (for example, only one-time registration required) and, secondly, to optimize our website.
You can prevent the use of cookies at any time by means of a corresponding setting of the Internet browser used and thus, permanently contradict the setting of cookies.
Furthermore, already set cookies can be deleted at any time. If cookies are disabled, not all features of our website may be fully usable.

6. Subscription to our newsletter
You can subscribe to our newsletter by the means of your voluntary consent. The RDA Expo GmbH informs its customers and partners on a regular basis about offers, activities, services and events of the company and the industry by use of the newsletter. Only your e-mail address is required for the transmission of the newsletter. The provision of further, separately marked information is optional and voluntary and will be used in order to address you individually. Following your confirmation, we save your e-mail address for the purpose of sending you newsletters as well as to inform you about changes of the newsletter offer and technical changes. We utilize the so-called double opt-in procedure for the newsletter subscription registration. We send you a confirmation e-mail to the e-mail address provided by you in order to check if the owner of the e-mail address as person concerned has authorized the newsletter subscription.

Furthermore, we save the IP address of the utilized computer system of the person concerned at the time of the registration as well as the date and time of the registration in order to be able to retrace the (possible) misuse of the e-mail address of the person concerned at a later point in time. This procedure serves the legal production of the RDA Expo GmbH as responsible party.

The personal data obtained through the newsletter registration will only be used as described. There is basically no disclosure of the personal data obtained within the scope of the newsletter service to third parties.

You have the right to revoke your consent for the newsletters transmission at any time and terminate your newsletter subscription. You can find a corresponding link in every newsletter. The termination of the newsletter subscription can also be done via our website or via e-mail to   

7. Newsletter tracking
We point out that we evaluate your user behaviour when sending out newsletters. For the sake of this evaluation, the electronic newsletters contain so-called tracking pixel in order to enable the recording and analysis of log files. By means of the embedded tracking pixel the RDA Expo GmbH is able to see if and when an e-mail was opened by a person concerned and which links contained in that e-mail were followed by the person concerned.

Personal data obtained through tracking pixels contained in the newsletters are saved and evaluated by the RDA Expo GmbH in order to optimize the newsletter dispatch and to adjust the content of future newsletters to the interests of the person concerned. There is basically no disclosure of this personal data to third parties.

You have the right to object your given informed consent via the double opt-in procedure at any time. Following such an objection, the personal data will be deleted. A cancellation of the newsletter subscription will automatically be regarded as an objection by the RDA Expo GmbH.

8. Contact via the website
Due to legal regulations, this website contains information that enables you to contact us quickly and communicate directly with us, which also includes a general e-mail address. If you contact us by e-mail or via a contact form, your personal data will be automatically stored.

Such personally identifiable information provided to us by you will be stored for the purposes of processing or contacting you. There is basically no disclosure of this personal data to third parties.

9.  Legal basis of processing
The data processing, in accordance with Article 6 (1) GDPR, is based on your voluntary, explicit consent for one or more specific purposes and / or for the performance of a concluded contract. The same applies to processing operations that are necessary to carry out pre-contractual measures, for example, in cases of requests for our services. Failure to provide personal information would mean that a contract between you and us could not be concluded.

The provision of personal information is also partially required by law (e.g. tax regulations / billing addressee).

10. Storage time / routine deletion and blocking of personal data
The RDA Expo GmbH only processes and stores your personal data for the period required to achieve the purpose of the storage and in accordance with the GDPR and any applicable national data protection laws. Insofar as longer statutory retention periods have to be observed (tax, invoices), these data must be stored for a longer period of time accordingly.

If the purpose of the storage is omitted or if a legally required storage or storage period is required by law, the personal data will be routinely and in accordance with the statutory provisions blocked or deleted, as long as they are no longer required to fulfil the contract or to initiate a contract.

11. Data protection regulations concerning the use of Google Analytics (with anonymization function)
The RDA Expo GmbH makes use of Google Analytics (with anonymization function) on its website. Google Analytics is a web analysis service that collects and analyses data about the behaviour of visitors of websites, including information about the website of the user, the retention period spent on our website or the visit of sub-pages. A web analysis is primarily used to optimize a website, to evaluate user behaviour and for cost-benefit analysis. Therefore, corresponding cookies have been set. You can prevent the use of cookies at any time and permanently. However, we point out that, if cookies are disabled, not all features of our website may be fully usable.

The RDA Expo GmbH uses the addition "_gat._anonymizeIp" for the web analysis via Google Analytics. With this addition the IP address of the internet connection of the person concerned is shortened by Google and anonymized when the access to our website comes from a member state of the European Union or another signatory state of the Treaty on the European Economic Area.
In the course of this technical process Google Inc. obtains information about personal data, e.g. the IP address of the user of our website, with every visit of our website. A possible analysis of the obtained personal data by Google Inc. cannot be assessed by the RDA Expo GmbH. The operating company of the Google Analytics component is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.
Further information and the applicable data protection regulations of Google can be found at or at
Google Analytics is explained more thoroughly at

§ 2 Rights of the data subject (the user)
According to the GDPR you, as a user, have the following rights regarding the personal data concerning you:
a) Right to confirmation
b) Right to information
c) Right to rectification
d) Right to cancellation (right to be forgotten)
e) Right to restriction of processing
f) Data transferability
g) Right to object
h) Automated decisions in individual cases including profiling – we, as a responsible company, do not use these methods
i) Right to revoke a data protection consent
You can request information about which personal data about you has been stored by us free of charge either by e-mail ( or in writing via our contact listed in this privacy policy. At the same time, you can also have your data updated, corrected and deleted, as well as exercising your right of objection, in whole or in part at any time.
In addition to this, you have the right to complain to the responsible data protection supervisory authority about the processing of your personal data by us.

§ 3 Revocation or objection to the processing of your data
If you have given us consent to the processing of your data, you can revoke it at any time. Such revocation affects the admissibility of the processing of your personal data after you filed revocation against us. Insofar, as we base the processing of your personal data on the balance of interests, you may object to the processing. This is the case if, in particular, the processing is not required to fulfil a contract. In the event of such a disagreement, we ask you to explain the reasons why we should not process your personal data as we have done. In the case of your justified objection, we will examine the situation and will either discontinue or adapt the data processing or point out to you our compelling legitimate reasons on which we continue the processing.

Of course, you may object to the processing of your personal data for advertising and data analysis purposes at any time. You can inform us about your advertising objection under the following contact details:
RDA Expo GmbH
Management: Benedikt Esser
Barcelona-Allee 1
51103 Cologne
Tel.: +49 (0)221 913946 - 0

§ 4 Data Security
The RDA Expo GmbH has taken extensive technical and organisational measures to protect the stored data against misuse, unauthorized access, third party damage, loss and destruction. These measures are regularly reviewed and updated. However, we point out that Internet / web-based data transmissions are generally vulnerable and pose a risk to personal data. Absolute protection cannot be guaranteed. For this reason, each data subject is free to provide us with personal information in alternative ways, such as by telephone / business card. Our employees, who are entrusted with the processing of personal data, are obliged to maintain confidentiality.

§ 5 Questions
If you have any further questions, please do not hesitate to contact us via or the contact details provided in this privacy policy.